PURE created by the Bulgarian-French artist Christian Bakalov, allows the visitors to experience the freedom of senses from the tyranny of the eye, however it does not deprive the mind from light. On the contrary, spectators ‘enter’ the light with their all senses. For Deleuze, just freeing the senses from the eye-control is not sufficient to liberate us: as long as each organ performs a predefined function, the organism does not reach the full capacity of the body, or ‘what the body can do’. It remains to be seen whether the freedom of senses, created by Bakalov’s installation, will ‘pure’ the future from [dominant] ideologies.
Philisopher Nada Nesheva about the theories supporting PURE:
"According to the French philosopher Gilles Deleuze everything in an organism can be seen as the solution to a problem posed by life. Thus the eye is a possible solution to the light problem, while the chlorophyll is another one.
As a solution to the light problem the human eye is directly connected to the mind, adds Deleuze in A Thousand Plateaus (in collaboration with Félix Guattari ). On the other side, we know from Jacques Lacan, that in the Mirror stage, the human eye becomes the foundation of narcissism. This is the reason why people privilege the eye to other senses, it even begins to supress and control them. This control, often referred to as ‘the tyranny of eye’, is the basis of ideology. During the second half of the twentieth century artists began to create different types of sensitive and supra sensitive installations which aimed to free the spectator, at least for a while, from ‘the tyranny of the eye’. During the Brazilian regime Helio Oiticica coined the term supra sensorial. He invited his visitors to walk at the beach, lie in hammocks or listen to rock music, following the local notion of vivencias (total life-experience). Oiticica believed that heightened sensory perception not only was able to produce a freed sensual experience but also to free the psyche from ideology, or as Claire Bishop put it, to ‘produce subjectivity, radically opposed to the dominant culture’."